Here’s How You Can Help Children Sleep Safe and Sound Around the World

NightBuddies® is a plush toy providing a soft sensory journey to help children feel comfort and companionship throughout the night.

Everything grows from a good night’s sleep.

Sleep nurtures minds and bodies in perhaps the most critical stage of development. In fact, finds the Sleep Foundation, “by the age of two, most children have spent more time asleep than awake and overall, a child will spend 40 percent of his or her childhood asleep.”

Nightmares and night terrors, disrupting this healthy and necessary process, affects up to 50% of children between ages 3–5, according to Dr. John A. Cowan, Jr., MD.

Children are constantly adapting to an expansive world full of potential and mystery. And while children brim with creativity and opportunity, such rapid exposure to a series of unknowns also often creates fear and uncertainty.

That’s why I created NightBuddies®: to channel the boundless energy of children everywhere into wellness and imagination.

Our NightBuddies® are designed to stop the problem at its root. Our toys ease fears and curb nightmares. Here’s how:

  • NightBuddies® is an award-winning plush nightlight collection with magical eye illumination to help make bedtime calmer and brighter with our toy’s soft, light-up eyes.

  • Each caricature combines a child-activated calming light to a plush toy that children can identify as a special item.

  • Child activation helps create self esteem and confidence to be independent in their own bed.

  • NightBuddies® provides aid to children everywhere to help give them more anxiety free nights and better sleep.

  • NightBuddies® create an emotional connection unlike any other plush toy.

  • Gentle sensory experience provides comfort and companionship.

  • Our toys are fine-crafted with conscious materials to help children around the world develop confidence and wellness

  • Using environmentally friendly materials and innovating sustainable solutions in the toy market make NightBuddies® a great choice in every way

Sharing Love & Light around the world is my passion. No matter how hard it is to launch a new brand, my light will never dim. Children are my inspiration.

That’s what it’s about: children, everywhere, deserve the fundamental right to a safe night’s sleep — the chance to feel safe, secure, and refreshed. Because when a child wakes up in a smooth state, their natural charisma and creativity spills into opportunity. I know this to be true. I’ve witnessed it in kids in America, Canada, New Zealand, Australia, Colombia, Peru, Brazil, China, Bali, and Germany.

Love and Wellness Define What We Do

I believe that connection cultivates children. While based in California’s Napa Valley, our commitment to innovation in children’s wellness touches globally. We source teams throughout the world that share our same values of transparency, sustainability and hard work.

Children can’t get a good night’s sleep if they are worried about what will happen the next day. Every child, everywhere, deserves the chance to develop healthy and productive lives. We serve underprivileged children in developing countries to calm the anxieties of those who need it most.

Our mission is to share LOVE & LIGHT across the world by creating toys that promote wellness and imagination through a gentle sensory experience. We support the hopes, dreams, and higher visions of children in need by teaching entrepreneurship and donating toys and essential goods.

Our annual visits to South and Central America are one of the reasons why the success of NightBuddies® is so satisfying: more success means more opportunities to help those who need it most.

If you are interested in helping children grow by sleeping better, safer, visit us hereBecause a good night’s sleep leads to a better day.

Thank you,

Sally Connolly

Founder, NightBuddies®, Napa Valley Toys USA

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